Born in Tokyo and raised on movie sets around the world, Koh Gen Do combines the planet’s most precious botanicals with Japanese skincare technology to nourish and protect your complexion’s natural ability to regenerate and thrive.
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The bestselling Aqua Foundation is now on sale.
New skincare integrated color makeup
Final Curtain Sale - up to 40% off. Our select collection of products are moving out of the spotlight and we would love to share this with you before they take their final call.
The art of natural makeup starts with our Color Base. Discover our Maifanshi Makeup Color Base - with the latest powder technology.
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Discover the cult favorite Koh Gen Do Aqua Foundation. Designed to give skin the same youthful glow you experience right after a facial, Aqua Foundationâ€™s long-wearing liquid formula instantly illuminates dull skin.
Free shipping on all orders $100+
Explore our monthly selection of limited time deals and exclusive discounted sets
Rich in the precise nutrients your skin neeeds to thrive, our safe and gentle elixirs enhance your skinâ€™s innate elasticity, hydration, and radiance.
Inspired by our movie-making heritage and the belief that everything you use on your skin should nurture its vitality, our makeup contains soothing botanicals to improve skin health while ultra-fine pigments enhance the beauty of your complexion.
Swipe, buff, and blend your way to glowing skin
Moisture-dense skincare enriched with botanicals and minerals to quench skin with soothing hydration.
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Find your perfect match and receive $10 toward the purchase of a full-size foundation
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